profile a target market

By the end of the profile consultation you will have the actionable insights you need to move forward with your plans.

These are designed for when you have:

• A desire to enter a new market or geography
• An approach to the market/target list you want to validate or prioritise
• A need for targeted analysis and what this could mean for your organisation
• An industry marketing approach or campaign you want to implement, perhaps as part of your ABM programme

Insights delivered:

• Market sub-segments: the priority market segments most likely to buy your service
• Customer and market trends and drivers
• The focus organisations within each segment likely to buy your services
• Industry ABM marketing profiles include:
  • Industry context
  • Industry challenges your organisation can support with
  • Proposition plays
  • Key movers and shakers (from industry bodies to key opinion leaders)
  • Relationship/speaking opportunities
  • Recommendations on vertical marketing activities

Have a requirement that isn’t covered? Get in touch with us and we’ll be happy to work with you.

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